eCommerce Article #2

https://www.practicalecommerce.com/10-impressive-social-media-campaigns-from-brands-in-2019

The article I chose is called "10 Impressive Social Media Campaigns from Brands in 2019."

I like how this article raises awareness of certain things and promotes products at the same time. The celebrities/athletes in the advertisements promote the product and establish ethos. This article focuses on making the world a better place and being accepting of everybody. The products advertised will make people feel like they are helping a good cause by buying them. I found this article interesting because the big brands promote world peace and their products at the same time. In conclusion, I thought the marketing techniques of the brands in this article were creative and smart, and not only sell the product, but inspire people as well.


Comments

  1. I agree with you! It is so interesting to see how creative all of these brands can get with marketing their products, while making a positive change in the community.

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  2. I enjoyed learning about your article! It's impressive how these advertisements can make people feel a certain way and promote things other than their products , such as world peace like you mentioned, to help in larger issues. Very nice summary!

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  3. This article explains well how brands can use their products to spread powerful propaganda. It's a powerful tool. I agree with you, the article is very creative and is a good experience for the reader.

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  4. I am intrigued by the many tools advertisers can use to persuade a consumer to buy their product. I agree that it is a smart way for advertisers to push their product.

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